Every once in a while, someone takes a different approach to the online marketplace. When asked to develop and refine the visual identity for online boutique called Her House, we were delighted. This web site became more than a store alone. We worked tightly with the sites owner to develop the idea that the site is more of a place you visit, with stories to tell. The sites design is based on the charm and beauty the house has, containing a collection of rare and artful pieces from around the world. We only wish we could be half this sophisticated.